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Reader-friendly strategic management:a delightful blend of academic learning and street- smart parctices

By: Contributor(s): Material type: TextTextPublication details: Subang Jaya : Pelanduk Publications (M) Sdn Bhd, 1999Description: 180p, 22cmISBN:
  • 9679786730
Subject(s):
Contents:
PART I/An Overview 1. Strategic Management in a Nutshell. PART II/Establishing Organizational Direction. 2. Mission, Objectives and Vision 3. The Strategic Decision-Makers. PART III/Environmental Analysis 4. The Approach to Environmental Analysis 5. The Internal Environment 6. The External Environment PART IV/Strategy Formulation 7. Corporate-Level Strategies 8. Business-Level Strategies. PART V/Strategy Choice or Decision 9. Selecting Appropriate Strategies. PART VI/Strategy Implementation. 10. Functional-Level Strategies 11. Making Things Happen PART VII/Control. 12. Control:Ensuring Things Run According to Plan. PART VIII/In Practice 13. International Strategic Managment 14. The Practice of Strategic Managment in Singapore & Malaysia 15. The practice of Strategic managment in Australia.
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Item type Current library Collection Call number Status Date due Barcode
Monograf JPS HQ Library Main Library General Collections MGT 659.595 KHO (Browse shelf(Opens below)) Available 1000026732

PART I/An Overview 1. Strategic Management in a Nutshell. PART II/Establishing Organizational Direction. 2. Mission, Objectives and Vision 3. The Strategic Decision-Makers. PART III/Environmental Analysis 4. The Approach to Environmental Analysis 5. The Internal Environment 6. The External Environment PART IV/Strategy Formulation 7. Corporate-Level Strategies 8. Business-Level Strategies. PART V/Strategy Choice or Decision 9. Selecting Appropriate Strategies. PART VI/Strategy Implementation. 10. Functional-Level Strategies 11. Making Things Happen PART VII/Control. 12. Control:Ensuring Things Run According to Plan. PART VIII/In Practice 13. International Strategic Managment 14. The Practice of Strategic Managment in Singapore & Malaysia 15. The practice of Strategic managment in Australia.

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