Lateral Thinking: A textbook Of Creativity
Material type: TextPublication details: London: Penguin Book Ltd, 1970Description: 260p,illust,20cmISBN:- 0140137793
Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Monograf | JPS HQ Library Main Library | General Collections | MGT 159.955 BON (Browse shelf(Opens below)) | Available | 1000026766 |
7.Preface 9.Introduction 15.Use of this Book 25. The way the mind works 37.Difference between lateral and vertical thinking 44.Attitudes towards lateral thinking 48.basic nature of lateral thinking 52. The use of lateral thinking 56.Techniques 58.The generation of Alternatives 82.Challenging Assumptions 93.Innovation 95.Suspanded judgetment 100.Design 108.Dominant ideas and crucial factors 116.Fractionation 124.The reserval method 131.Brainstorming 147.Analogies 154.Choice of entry point and attention area 169.Random stimulation 181.concepts/divisions/polarization 196.The new word po 231.Bloked by openness 240.Description/problem solving/design 258.Summary.
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