TY - BOOK AU - Kaplan, Robert S. AU - Norton, David P. TI - The Balanced Scorecard: Translating Strategy Into Action SN - 0875846513 PY - 1996/// CY - Boston, Mass: Harvard Business Scholl Press KW - Industrial Productivity-Measurement KW - Organizational Effectiveness-Evaluation KW - STRATEGIC PLANNING N1 - 1.Measurement and Management in the Information Age 2.Why Does Business Need a Balanced Scorecard? PART ONE: MEASURING BUSINESS STRATEGY 3.Financial Perspektive 4.Customer Perspective 5.Internal-Business-Process Perspektive 6.Learning and Growth Perspektive 7.Linking Balanced Scorecard Measures to Your Strategy 8.Structure and Strategy PART TWO:MANAGING BUSINESS STRATEGY 9.Acheving Strategic Alignment: From Top to Bottom 10.Targets, Resource Allocation, Initiatives, and Budgets 11.Feedback and the Strategic Learning Process 12.Implimenting a Balanced Scorecard Management Program ER -